Joico Colorful Anti-Fade Shampoo 1 Litre Texture Creme Protects against frizz caused by

Protects against frizz caused by humidity

try punching up Girl’s Night with a drop or two of Purple AF to custom mix a light purple shade that's perfect for your hair

Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts)

this special activator helps enhance vibrancy and longevity of colour without lifting the natural base

Joico Colorful Anti-Fade Shampoo 1 Litre Texture Creme Protects against frizz caused byProtect hair colour whilst cleansing with the Joico Colorful Anti Fade Shampoo. A gentle shampoo formulated free of SLS SLES sulphates, so you can enjoy long lasting, vibrant hair. This colour care shampoo will help deliver shiny, smooth and vibrant results with each wash and will fortify hair for 3x greater resistance to breakage. Features SLS SLES sulphates free Gentle colour care shampoo Prevents colour fade Fortifies hair for 3x greater resistance